The EU says TikTok is not clear about the ads people see. This breaks the rules.

The EU said TikTok's ad library is not good enough, based on the rules called DSA.

The group said that ad lists are very important. They help people find fake ads and bad information, like around elections.

The DSA is a set of rules to make social media safer. It helps stop fake news about elections. Social media must show who pays for ads and why you see them.

The group said TikTok does not give all the info about what is in ads, who sees them, and who pays. It is hard to find ads using this info, so the tool is not very useful.

TikTok is looking at what the Commission said. They want to do what they need to do.

"We want the new rules to work, and we are making our ads easier to understand. But we don't agree with everything the Commission says. We think they should give clear rules, not just first ideas," the company said.

Henna Virkkunen said the ad database has problems. Because of this, we can't check all the risks of its ad system. She works for the government on tech safety and democracy.

Virkkunen said it's important to know who pays for ads online and who sees them. This helps keep things fair for everyone. People should know who is showing them ads, to help with elections, health, and to avoid scams.

TikTok can now answer before the group makes its last choice. This choice may mean TikTok has to pay money, up to 6% of its yearly income from all over the world.

The EU is checking if TikTok did enough to stop problems in Romania's election. People said there were issues and Russia got involved last year.