May 23rd, 2025
Create an account or log in to unlock unlimited access!
The European Union said that TikTok might be breaking the rules because it isn't clear enough about the adverts people see on the app.
The EU Commission has said that TikTok's ad library doesn't meet the rules of the Digital Services Act (DSA).
The Commission said that ad information is very important for researchers. It helps them find fake ads and other harmful campaigns, like those with false information, especially during elections.
The DSA is a set of rules that tries to make social media better and keep people safe. It wants to protect users from things like fake news that can affect elections. Social media sites need to be clear about their adverts, telling people why they see certain ads and who paid for them.
The Commission said TikTok doesn't give enough information about what the ads show, who sees them, and who pays for them. They said you can't easily search for ads using this information, "which makes the tool less useful."
TikTok said they are checking the report and will continue to follow the rules.
"We agree with what the rules are trying to do, and we are making our ads easier to understand. But we don't agree with everything the Commission says. We also think they are telling us what to do with early opinions, not with clear rules that everyone can see," the company said.
Henna Virkkunen said that the problems with the ad database make it hard to fully check the risks from its ad targeting. She is in charge of technology, security, and democracy for the commission.
Virkkunen said it's important to be clear about online adverts, like who pays for them and who they are trying to reach. This helps protect everyone. She said people need to know who is putting out messages, especially to keep elections fair, protect health, and stop fake adverts.
TikTok can now answer before the group makes its final choice. This choice could mean TikTok has to pay a fine of up to 6% of its yearly income from all over the world.
TikTok is being looked at closely by the EU because of concerns about how it handled risks to Romania's presidential election. The election had problems last year because people said there were voting issues and Russian interference.
May 23rd, 2025
Grok Chatbot: Why Did It Talk About Race in South Africa?
Grok Chatbot: Why Did It Talk About Race in South Africa?
DoorDash Driver Admits Stealing Lots of Deliveries in Scam
DoorDash Driver Admits Stealing Lots of Deliveries in Scam
OpenAI Plans to Pay Microsoft Less by 2030
OpenAI Plans to Pay Microsoft Less by 2030
Meta Bosses Said Facebook Was Losing to TikTok, Court Document Shows
Meta Bosses Said Facebook Was Losing to TikTok, Court Document Shows
Google's New Feature Uses AI to Simplify Text
Google's New Feature Uses AI to Simplify Text
Google Shows New AI Before Event
Google Shows New AI Before Event
Amazon's New Robot: It Can 'Feel' Things
Amazon's New Robot: It Can 'Feel' Things
TikTok Adds Reviews to Comments, Like Google Maps
TikTok Adds Reviews to Comments, Like Google Maps
See the Great Moose Migration Online
See the Great Moose Migration Online
Create an account or log in to continue reading and join the Lingo Times community!