KFC opened a new restaurant in McKinney, Texas, on Thursday.

It is called Open House.

It will test new ideas in its home market.

It serves breakfast.

This is a first for KFC in the U.S.

It stays open late.

The menu has new drinks, more tenders and sauces, and sides like fried green beans.

The restaurant has two drive-thru lanes.

It also has a place to pick up mobile orders.

KFC designed it so customers stay longer.

Customers order at a digital kiosk.

Then they can sit and wait.

Workers bring their food.

There is also a photo booth.

There is a counter that sells branded merchandise.

KFC did not say how much of the design or menu will reach its 3,424 U.S. restaurants.

The new drinks will probably spread more widely.

KFC already introduced a similar drink menu in the United Kingdom, Canada, Australia, Turkey and other markets.

The Texas idea and new flagship restaurants in Dubai, Seoul and London show KFC wants fast food to feel more like an experience.

KFC was the first fast-food fried chicken company.

It started in 1930.

It is now owned by Yum Brands.

It has more than 34,000 restaurants in over 150 countries.

Sales are strong in other countries.

But U.S. sales have fallen.

Rivals like Chick-fil-A, Popeyes and Raising Cane's grew.

KFC's U.S. chicken-chain share fell from 20% in 2015 to 8% by 2025, according to Technomic.