Apple wants to make new ideas and AI better. They will show new things at their yearly meeting. This year, it might not be very exciting. They will show new software for iPhones. They will also change the names of updates. Siri might not be better yet, but Apple hopes it will be soon. Other companies like Google are putting more AI in their products. Apple has problems with rules and trade. Apple's stock price is lower now. It is the third richest company.