CROTON-ON-HUDSON, N.Y. (AP) — Had the television remote control never been conceived, those aficionados of channel-surfing, the so-called "surfers," and their couch-bound counterparts, the proverbial "couch potatoes," would perforce have sought alternative fodder for their verbal sparring.
纽约州克罗顿-哈德逊(美联社)——倘若电视遥控器从未被发明,那些沉溺于频道切换的“冲浪者”与蜷缩于沙发的“土豆”们,恐怕就得另寻他物以逞口舌之争了。
Upon closer reflection, however, these putative surfers and potatoes might never have come into existence at all.
细加思忖,这些所谓的冲浪者与土豆,或许根本无缘存于世间。
To generations beneath the threshold of forty, such a spectacle may well beggar belief, yet there was a time when changing channels necessitated rising from one's seat, advancing to the 'television set', and revolving that singular 'dial'.
对于不惑之年以下的世代而言,此情此景或许匪夷所思,然曾几何时,切换频道意味着离席起身,移步至“电视机”前,旋动那一枚“旋钮”。
The research team at Zenith Electronics astutely discerned a pressing conundrum that demanded immediate resolution.
Zenith电子公司的科研团队敏锐地洞察到一个亟待解决的棘手难题。
The inaugural television remote control, dubbed the "Lazy Bones," made its debut in 1950; however, it was not a wireless device, and its tethered cord frequently ensnared users, causing them to trip.
首款电视遥控器“懒骨头”于1950年问世,然而它并非无线装置,使用时人们往往会被其连接线所绊倒。
It was not until five years later that the inaugural wireless remote, dubbed “Flashmatic,” finally made its debut—its silhouette uncannily reminiscent of a firearm, a sight that instilled a palpable unease, and its operation hinged entirely upon optical signals.
五年之后,首款无线遥控装置“闪光控制”方才问世,其形制酷似枪械,观之令人心生惴惴,且运作全赖光信号。
In that era, television sets were bereft of any discerning faculty, so on sun-drenched days, spurious signals could inadvertently trigger channel shifts, a vexation that proved altogether intolerable.
彼时电视尚乏甄别之能,每逢晴日,误触之信号或致频道自行跳转,令人不胜其扰。
The following year, Zenith unveiled the “Space Command,” pivoting instead to the efficacy of acoustic waves.
翌年,Zenith复推“太空指挥”,转而倚重声波之术。
Upon those early iterations, depressing a button elicited a crisp, resonant click, whence they earned the sobriquet “the clicker.”
于彼等早期型号之上,按压按钮即发清脆之咔哒声,遂得雅号“点击器”。
The advent of the remote control fundamentally subverted the programming logic of television and the viewing paradigms of its audience.
遥控器的问世从根本上颠覆了电视节目的编排逻辑与观众的收视范式。
Consequently, the orchestration of network schedules was elevated to a strategic imperative of existential import: what stratagem might effectively curb the viewer's impulse to channel-surf?
电视网的节目流程设计由此升华为关乎存亡的战略要务:究竟以何种策略方能有效遏制观众的换台冲动?
Looking back to the 1970s, CBS's Saturday-night lineup—from All in the Family to The Carol Burnett Show—stands as a paragon of schedule curation, its finesse still lauded by industry insiders to this day.
回溯上世纪70年代,CBS周六晚间档的节目序列——自《全家福》至《卡罗尔·伯内特秀》——堪称节目流程编排的典范之作,其精妙之处至今仍为业界所称道。
NBC, for its part, meticulously crafted Thursday evenings into the coveted 'Must See TV' slot—a maneuver that not only reshaped audience viewing habits but also etched an indelible mark upon the annals of television history.
而NBC则曾将周四晚间精心雕琢为“必看电视剧”的黄金时段,此举不仅重塑了观众的收视习惯,更在电视史上留下了浓墨重彩的一笔。
The advent of cable television gave rise to the so-called "channel surfers"—individuals who, remote control in hand, drift aimlessly across the spectrum of available channels.
有线电视的滥觞催生了所谓的“频道冲浪者”——他们手持遥控器,漫无目的地游弋于各个频道之间。
This phenomenon rendered ostentatious and flamboyant content paramount; only by seizing the viewer's gaze instantaneously could one emerge triumphant in this relentless contest for attention.
这一现象使得浮夸炫目的内容变得举足轻重;唯有瞬间攫取观众的目光,方能在这场注意力争夺战中立于不败之地。
The remote control is by no means an unalloyed boon; its deficiencies are glaringly apparent.
遥控器亦非尽善尽美,其弊端昭然若揭。
They pander to the deeply ingrained proclivity for self-indulgence inherent in human nature, proliferating with such unbridled fervour as to leave one utterly bewildered, incapable of discerning which to employ.
它们助长了人性中根深蒂固的自私倾向,以近乎失控之势自我增殖,直至令人陷入无所适从的困境,不知究竟该择何而用。
What proves even more exasperating is that their batteries invariably expire at the most inopportune junctures, leaving the hapless user stranded in a predicament of acute discomfiture.
更为恼人的是,其电池总在最不合时宜的关头悄然耗尽,徒留使用者于尴尬之境。
Given that household appliances are now endowed with the faculty of "hearing," the remote control may gradually recede from the fabric of daily life.
既然家电如今已能“聆听”,遥控器或将渐次淡出日常。
Yet, until this transformation comes to pass, we must still grope in bewilderment for that forgotten remote—could it be that, in the throes of procuring a snack, you deposited it within the refrigerator's chill confines?
然在此番变革降临之前,我们仍须在迷惘中搜寻那被遗忘的遥控器——莫非是在你取零食之际,将它搁置于冰箱之内?
Or, perchance, has it been left to languish in the bathroom?
抑或遗落在浴室之中?
Polley's utterance of this remark may well have stemmed from a deeply ingrained sense of possessiveness.
波利之所以发表此番言论,或许正是出于一种根深蒂固的占有欲。
Yet within the dynamics of an intimate relationship, no bargaining chip can rival the symbolic authority vested in wielding the remote control—a leverage so profound that it holds the power to steer the very trajectory of the union.
然而,在一段亲密关系中,任何筹码都无法与掌控遥控器这一象征性权力相提并论,其分量之重,足以左右关系的走向。
David Bauder, who has chronicled television news for the Associated Press for three decades, has retired this year.
大卫·鲍德为美联社执笔电视新闻长达三十载,今岁荣休。
This piece belongs to the 'American Artifacts' series, a collection expressly conceived to commemorate the two hundred and fiftieth anniversary of the founding of the United States of America.
此文隶属“美国物件”系列,该系列专为纪念美利坚合众国肇基二百五十周年而设。
For further explorations of American artifacts, please click here; for additional anniversary chronicles, likewise, please click here.
欲览更多美国物件,请点击此处;欲阅更多周年纪事,亦请点击此处。